Never start optimizing your pages and build links if you're unsure of the keywords to target. Keyword research is important when optimizing your online presence for search engines. If you ignore this step, you're likely to waste a lot of time on your way to online success. Effective keyword research is a key to enhanced results.
Here is a quick introduction to the PPC revenue model. Basically, you are trying to set up a website that earns from advertising revenues. You publish content on your site in an attempt to attract targeted traffic. Next, you place ads on your site. You don't earn money just by placing these ads. Instead, you make money when someone clicks on an ad. This is why it's called Pay Per Click (PPC) advertising. Advertisers pay you only when you send them targeted clicks. Here is a step by step guide on how to get started quickly.
When you think design website promotion; think about the click potential of your site. Not sure what that means? Click potential is the likelihood that a visitor to your site will not only stay and browse the landing page, but will also click through to other pages. In addition, it can also mean the potential to click on ads placed on your site to generate revenue.
The destination URL you choose for your ad should be a direct follow up on your call to action. Do not just send people to the general homepage of your website. Send visitors to the page that offers what they came for.
Make a call to action on each page that you are selling products on. Make them prominent and easy to see. A well placed button will stand out easily and offer your visitors something to focus on. Make your heading tags easily viewed as well and be sure to implement at least one H1 tag, as well as appropriate subheadings on each page.
Once you've chosen and installed your theme, it's time to choose the plugins to go with it. If you're going with one of the two premium themes I mentioned above, you won't really need any plugins - at least not when you get started. Others might find a need for an analytics installation or for seo friendliness.
Make a list of keywords you think your online presence should rank for and use a free keyword suggestion tool like Google Keyword Tool or even better, paid keyword research software like Keyword Elite to determine which ones you should target for maximum results. This kind of program will help you target the right keywords, which should ideally be high search, low competition, buying keywords.
Here is a quick introduction to the PPC revenue model. Basically, you are trying to set up a website that earns from advertising revenues. You publish content on your site in an attempt to attract targeted traffic. Next, you place ads on your site. You don't earn money just by placing these ads. Instead, you make money when someone clicks on an ad. This is why it's called Pay Per Click (PPC) advertising. Advertisers pay you only when you send them targeted clicks. Here is a step by step guide on how to get started quickly.
When you think design website promotion; think about the click potential of your site. Not sure what that means? Click potential is the likelihood that a visitor to your site will not only stay and browse the landing page, but will also click through to other pages. In addition, it can also mean the potential to click on ads placed on your site to generate revenue.
The destination URL you choose for your ad should be a direct follow up on your call to action. Do not just send people to the general homepage of your website. Send visitors to the page that offers what they came for.
Make a call to action on each page that you are selling products on. Make them prominent and easy to see. A well placed button will stand out easily and offer your visitors something to focus on. Make your heading tags easily viewed as well and be sure to implement at least one H1 tag, as well as appropriate subheadings on each page.
Once you've chosen and installed your theme, it's time to choose the plugins to go with it. If you're going with one of the two premium themes I mentioned above, you won't really need any plugins - at least not when you get started. Others might find a need for an analytics installation or for seo friendliness.
Make a list of keywords you think your online presence should rank for and use a free keyword suggestion tool like Google Keyword Tool or even better, paid keyword research software like Keyword Elite to determine which ones you should target for maximum results. This kind of program will help you target the right keywords, which should ideally be high search, low competition, buying keywords.
